Conceptual Blending - Glocalisation
glocalize
MEANING:
verb tr.: To make a product or service available widely, but adapted for local markets.
ETYMOLOGY:
A blend of global and localize. Earliest documented use: 1989.
USAGE:
“Communications have also been glocalized. Facebook, the global power on the rise, is an expression of this.”
Uri Savir; Glocalization; Jerusalem Post (Israel); Feb 24, 2012.
Uri Savir; Glocalization; Jerusalem Post (Israel); Feb 24, 2012.
Source:
A.Word.A.Day
with Anu Garg
This week’s theme
Portmanteau (blend words)
I've been subscribed to A.Word.A.Day for many years and could not resist posting this word based on the current week's theme and musings...
- Conceptual blending
- Blended learning
- Blended family
Self care + Health care (the multidisciplinary team) + Social care (family/friends as carers) + State care = Blended care
Jones, P. (2012). Exploring several dimensions of local, global and glocal using the generic conceptual framework Hodges's model. The Journal Of Community Informatics. 8(3). Retrieved from http://ci-journal.net/index.php/ciej/article/view/876/
Jones P. (2014). Using a conceptual framework to explore the dimensions of recovery and their relationship to service user choice and self-determination. International Journal of Person Centered Medicine. Vol 3, No 4, (2013) pp.305-311.
orcid.org/0000-0002-0192-8965
