Hodges' Model: Welcome to the QUAD: campaign

Hodges' model is a conceptual framework to support reflection and critical thinking. Situated, the model can help integrate all disciplines (academic and professional). Amid news items, are posts that illustrate the scope and application of the model. A bibliography and A4 template are provided in the sidebar. Welcome to the QUAD ...

Showing posts with label campaign. Show all posts
Showing posts with label campaign. Show all posts

Wednesday, March 12, 2025

Ambulances, Bikes, Cars and Dennis

There are many rites of passage. Some are universal, others culture specific, or a facet of religious identity. Perhaps there are rites of passage that change over time, or are as yet unclear. When should a young person have their own mobile phone, especially when that phone is 'smart'? Perhaps that is a step too far, to see a phone as a rite of passage? Or, perhaps it signifies an erosion of the human experience of growing-up. 

Mastering a bicycle is, if not a rite of passage, an experience I remember so well. An experience revisited and enjoyed even more as an adult with my own children. It really is something when the hand-lets-go, a signifier of more transitions to follow. 

I learned to ride on two-wheels, in the cobbled backs that ran behind and between the rows of terraced houses. When I was aged 9-10, out on my bike I skidded and came off, trying to stop for a car. It was my fault, the driver was pretty upset too and carried me home. An X-Ray revealed I had hairline fractured of my tibia. I can remember being up so late 'The Untouchables' were on B&W TV. Back then a full-length 'pop' and crutches were required. After the pain subsided, a knitting needle was very useful. The plaster was well-scribed too. I had to attend the fracture clinic at Walton Hospital, Liverpool and still recall Dennis the ambulance gent. He was a great laugh.

I was reminded of this on BBC Radio 4's Today programme, 07:24:35 & 08:55:25, 11 March. Two guests recounted the start of their cycling careers, as adult and a child. British Cycling has started a campaign having found:

Apparently, 97% of children from the richest backgrounds can ride a bike.

While only 86% of children from the poorest backgrounds are able.

This equates to 350,000 children, who would like to ride a bike but can not.


Individual
|
      INTERPERSONAL    :     SCIENCES               
HUMANISTIC  --------------------------------------  MECHANISTIC      
 SOCIOLOGY  :    POLITICAL 
|
Group
Experiences, skills
MENTAL HEALTH
Memory - of 'taking flight'
Life skill: "It's like riding a bike!"
Healthcare role model
Ambulance staff 'Dennis'

Sustainability
PHYSICAL HEALTH
Accessibility
350,000 children
would like to ride a bike.

Fracture clinic Tibia

Childhood - Friends
Adult - Parenthood
Cycling clubs
Socialisation
Social Justice
Engagement - Play


Inequality
97% of children
richest backgrounds can ride a bike.

Only 86% of children from
the poorest backgrounds



When there is a new link I will add it here. In the meantime, can you get on your bike!


Previously: APPG : Cycling : Sport

Friday, October 25, 2024

RCN: Are you an internationally educated RCN Member?

Please tell us about your experience so we can campaign for change on issues you care about the most!

We are keen to hear from *all* members, including HCAs and students, so please share this with your networks.

https://surveys.rcn.org.uk/s/IEQ1BS/

This survey closes at 11:59pm on 3 November 2024.

Thank you

Thursday, September 08, 2022

"Enough (long since ...) already!" - #FairPayForNursing

 
 INDIVIDUAL
|
 INTERPERSONAL    :     SCIENCES               
HUMANISTIC --------------------------------------  MECHANISTIC      
SOCIOLOGY  :   POLITICAL 
|
GROUP




'enough'

"as much as is necessary; in the amount or to the degree needed:

as much as or more than is wanted:"






enough is ENOUGH


enough is enough

"something you say when you want something to stop:
Enough is enough - I don't want to argue with you any more."
 
https://dictionary.cambridge.org/dictionary/english/enough

 
Image: c/o RCN - https://twitter.com/theRCN/status/1321438463162540033

 

Wednesday, July 07, 2021

SIMPOL Supporters Q&A - Corporation tax

Dear Peter,

As a supporter of the Simultaneous Policy (SIMPOL) campaign to solve global problems, we’d love you to join us at our next SIMPOL Supporters Q&A zoom meeting. It’ll be on Tuesday 13th July at 8pm UK time.

We’ll be discussing the recent international agreement on a minimum level of corporation tax signed by over 130 countries. But will it work? To answer that question and others, we’re delighted to have Richard Murphy of the Tax Justice Network with us. He’ll explain the agreement, whether it’ll be effective, and answer your questions. Your hosts will be Rob Cobbold of the Conscious Evolution Podcast and me, John Bunzl, SIMPOL’s founder.

Edited: please ask people to register by sending an email to info@simpol.org and we will then send them the link.

You’ll be very welcome. We look forward to seeing you then!

Best wishes,

John

John Bunzl – Trustee

International Simultaneous Policy Organisation

https://www.simpol.org

Topic: Simpol Supporters Q&A zoom

Time: Jul 13, 2021 08:00 PM London

Monday, April 16, 2018

#EndPJparalysis - NHS 70


individual
|
INTERPERSONAL : SCIENCES
humanistic ----------------------------------- mechanistic
SOCIOLOGY : POLITICAL
|
group
For people who are agitated and living with dementia their carers may learn to remove such cues as hat, coat and shoes.

Seeing these may cause increased agitation as a need to be elsewhere.

For #EndPJparalysis perhaps we can reverse this and use the sight clothes and footwear as a cue for 'get up & try to go'.






My source:

Thursday, July 08, 2010

Born HIV Free campaign announces 11 million views for "Baby in the Sky" creative film

Dear Writer and Blogger,

In our series of news related to the 6-month Born HIV Free campaign, we are delighted to send you a press release focussing on the specially created film "Baby in the Sky" created by Les Bonzoms for this campaign.

The film has attracted a great deal of attention through YouTube and other broadcasts, helping to make people aware about the campaign.

Thanks as ever for your support,

Brendan
Ogilvy Public Relations Worldwide France, Paris


“Baby in the sky”: a stunning new film made by Les Bonzoms specially for the Born HIV Free campaign attracts more than 11 million viewers on dedicated YouTube channel

Geneva, 6 July 2010 – The YouTube channel dedicated to The Global Fund’s Born HIV Free campaign which was launched seven weeks ago, has already been seen by more than 11 million viewers. The channel features an exceptional animation film called “Baby in the Sky”, created by the design team Les Bonzoms and with music of Amy Winehouse. Euronews, the international news channel, joins the campaign by also featuring the video until October.

“The purpose of the Born HIV Free campaign is to encourage millions of people to support The Global Fund so we can finally put an end to the tragedy of 430,000 babies being born HIV-positive every year, when we have the means and the expertise to prevent this.” says Carla Bruni-Sarkozy, Global Ambassador for the protection of mothers and children against AIDS. Hopefully this beautiful film will reach a wide audience because of its creative ingenuity, and inspire millions of people to support The Global Fund so we can finally put an end to this terrible injustice.”

“Baby in the Sky” is a highly creative and imaginative animated film that conveys the beauty of life ahead for an unborn child. The film artistically portrays an imaginary journey in a world full of adventurous landscapes and fantastic creatures. It ends with a call from Carla Bruni-Sarkozy for an HIV-free generation in which she says “Life is a beautiful journey. Don’t let AIDS kill it.”
The film owes its powerful soundtrack to multi-award winning and singer/songwriter artist Amy Winehouse, who offered the pro-bono use of her “Back to Black” song for the film.
“It was a question of finding a true resonance with the images in the film created by Bonzoms”, says musician / producer Julien Civange, who conceived the Born HIV Free campaign, about the use of Winehouse’s music. “We wanted to find a piece that was modern but also well known, something that carried the same sensibility as the film. The magic came with the soundtrack by Amy Winehouse, an artist that Carla considers one of the greatest and most talented of her generation and who was generous enough to participate in the campaign.”
The animation can be viewed on the Born HIV Free YouTube channel and will also be distributed through various social and mass media platforms during the course of the campaign.

Since June 20, Euronews, the international news channel, has been broadcasting “Baby in the Sky” on its network in 155 countries. The film is shown in 90-second slots an average of three times a day for the first month and then once a day thereafter. Broadcasting of the film will continue until 5 October 2010.

"All of us at Euronews are very proud to be associated with this initiative, which is supported by an incredible positive animated film" said Philippe Cayla, Chairman of the Executive Board of Euronews. "We are glad to open Euronews' influential and far-reaching network to such professionals and experts fighting to eradicate HIV transmission during pregnancy. We are mobilized to make a success of this campaign and we strongly believe that Euronews' viewers will be deeply moved and will want to participate in the Born HIV Free campaign," Mr Cayla added.
CNBC has also been broadcasting the video on its network in Europe, Middle East and Africa since the launch of the campaign.

Speaking about the distinctive nature of the “Baby in the Sky” project, Jack-Antoine Charlot, a designer from Les Bonzoms said: “It was necessary to stop playing with the notion of guilt as an incentive for people to act and instead to reinforce a sense of wanting to share and take part in something. In the case of mother-to-child HIV transmission, the medications already exist to stop it. The problem is one of mobilization.”

After the film, viewers are invited to show their support by signing their name on the campaign’s “virtual wall of support”, on the www.bornhivfree.org website. The campaign asks people - by the simple act of clicking a button - to register their support for the work of The Global Fund and for the elimination of mother to child transmission of HIV by 2015.
Watch the videos on: www.youtube.com/bornhivfree

Tuesday, May 12, 2009

Int. Nursing and Nursing Informatics Day: the big 'C' and little 'c' in nursing

12th May is International Nurses Day and International Nursing Informatics Day: so have a great day!

Even though the vast majority of people use information and communication technology in their work - and this includes nurses - there are many within and without the profession who will wonder what has nursing to do with 'IT'?

Surely 'nursing informatics' is being opportunistic in piggy-backing on the day to celebrate nursing; after all nursing is about people NOT technology? Well that is of course true, technology is a means to an end not an end in itself for nursing. Perhaps there is another way of coming at this and it lies right at the heart of -

I.c.T.
AND
nursing

It is of course: COMMUNICATION

As I have described on in several posts on W2tQ communication is the means by which health and social care professions differentiate and so define themselves. Communication practices, processes, purposes and policies also provide the foundation for standards and governance. Communication is also at the heart of I.T. and various informatics disciplines. Informatics has benefited from communication models such as the Open Systems Interconnection Reference Model (OSI Reference Model or OSI Model). Nursing and health curricula also stress communication although of course in markedly different contexts.

So where is the glue that enable nurses and informatics to spend this Day together (the degree of harmony is another post)?

The glue for me is the concept of information and the associated concepts of data and knowledge. To which we add a demographic nod to wisdom.

So to all nurses the world over whether you are in nursing, informatics or hopefully you 'work' in both: have an infoeau riche day!